Our Values

• Honesty. We're transparent in everything we do.

• Community. Contributing to the emergence of sport, sponsoring events and riders is our way of giving back to our community.

• Passion. We do what we love, for the passion of riding.

• Innovation. Rethinking models, evolving, being better, that's part of our DNA.

• Excellence. We are constantly improving to offer a top-of-the-range product.

• Perseverance. To reach our goals, we put in the effort day after day.